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Retail
Media
Services
For Omnichannel Grocery Retailers And Brands
DIGITS is an Independent Retail Media Agency
We offer expertise and managed service for grocers and brands who want to lead the market
Retail Media
Drive sales lifts with onsite and offsite media.
Target Managed Services
Full-service digital agency supporting brands sold at Target.
Alcohol Retail Media
National retail media optimized for sales lift and trade compliance.
Regional Grocers
Business services to launch, run and optimize a 1P retail media program.
Our Clients
Insights
DIGITS YEAR END 2025 SCORECARD AND 2026 PREDICTIONS
December 12,2025
3 min. to read
Target 2025 in Review, 2026 in Sight: Dave's Retail Media Scorecard and Predictions DIGITS recaps its year-end webinar with predictions for Target, Roundel, paid search, BevAlc, THC, regional grocers, and AI in 2026. What really happened at Target in 2025, and what should CPG brands…
YOUR GUIDE TO COMPLIANT, HIGH-PERFORMANCE BEVERAGE ALCOHOL MARKETING
December 09,2025
3 min. to read
DIGITS Launches BevAlc Look Book: Your Guide to Compliant, High-Performance Beverage Alcohol Marketing DIGITS unveils the BevAlc Look Book, a guide to navigating beverage alcohol retail media, on-demand delivery, social targeting, and compliance. Beverage alcohol marketing doesn't have to be complicated. DIGITS Agency helps BevAlc…
P2PI LIVE & EXPO 2025 RECAP
December 03,2025
3 min. to read
DIGITS made its P2PI LIVE debut in November 2025. Discover why this smaller, practitioner-focused event delivered high-quality leads, real learning, and a standout BevAlc track that showcased the future of alcohol commerce. Held November 11-13 in Schaumburg, Illinois, this year's Path to Purchase conference delivered…
TARGET Q3 2025 EARNINGS: RETAIL MEDIA MOMENTUM AMID MARKET HEADWINDS
November 25,2025
3 min. to read
Target's Q3 2025 earnings show Roundel revenue surged (mid-teens growth) despite a 2.7% sales decline. Learn why retail media is now central to Target's margin strategy and what it means for CPG brands. Target's Q3 2025 earnings reveal a clear market signal: while merchandise sales…
DIGITS AGENCY EARNS ROUNDEL MEDIA STUDIO CERTIFICATION
November 11,2025
3 min. to read
DIGITS Agency has officially earned Roundel Media Studio (RMS) Certification through Target's new Roundel Media Academy. This certification validates our team's advanced expertise in campaign setup, bidding strategy, optimization, and real-time performance management ensuring our clients get campaigns that don't just run, but actually perform.…
FROM NA TO THC: HOW RETAIL MEDIA IS EVOLVING WITH THE NEXT BIG BEVERAGE BOOM
November 05,2025
3 min. to read
Retail Media is Evolving with the Next Big Beverage Boom: THC The shelves are changing, and they're changing fast. THC-infused beverages are following the non-alcoholic movement's playbook, moving from niche to mainstream faster than anyone predicted. With Target testing hemp-derived THC drinks in Minnesota stores…
DIGITS WEBINAR RECAP: TARGET’S CIRCLE WEEK AND THE STATE OF RETAIL
October 31,2025
3 min. to read
Target's Circle Week and the State of Retail Target just executed one of its most strategic Circle Week events and then a few weeks later restructuring 800+ roles, primarily at the director level. For CPG brands, this signals a fundamental shift: merchants are seemingly back…
HOW 8112 UNIVERSAL COUPONS WILL TRANSFORM CPG MARKETING STRATEGY
October 29,2025
3 min. to read
The Digital Coupon Revolution Is Here DIGITS expert Chris Thron shares insights from the ACP Conference on how 8112 universal coupons unlock speed, flexibility, and performance for CPG brands in 2025 and beyond. At the recent ACP Industry Conference for Coupons & Promotions in Chicago,…
TARGET CIRCLE WEEK FALL 2025 RECAP
October 19,2025
3 min. to read
Target Circle Week Fall 2025: Better Curation, Deeper Discounts, and a Strategic Shift Target's October Circle Week showcased improved deal merchandising and 40% daily discounts, signaling a clear pivot toward discretionary categories and experience-driven promotions. Target Circle Week in Fall 2025 (October 5-11) delivered its…
GROCERYSHOP 2025 RECAP: AI, PARTNERSHIPS, AND THE FUTURE OF RETAIL MEDIA
October 13,2025
3 min. to read
GroceryShop 2025 Recap: AI, Partnerships, and the Future of Retail Media The DIGITS team just wrapped up an energizing few days at GroceryShop 2025, and this year's event delivered something different and perhaps more meaningful than the previous years. While attendance felt lighter (yes, even…
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