Paid search within Retail Media Networks (RMNs) has quickly evolved from a nice-to-have to a critical driver of retail success, especially at Target. And when it comes to turning search into a high-performing, high-ROI channel, DIGITS clients are leading the way. Real Results, Real Fast Just take a look at…
What Brands Need to Know from Q1 Target’s Q1 2025 earnings call came at a time when the retail giant is facing a complex mix of internal transformation and external pressures. In a recent DIGITS webinar, founder Dave Glaza was joined by Target strategist Chris Thron and Genesis VP of…
Making Retail Media History: Alcohol Brands Now Live on 1P Offsite Ads from a National Grocer Something big just happened in retail media, and DIGITS is proud to be one of the first agencies to make it happen. For the first time, alcohol brands can now advertise through a leading…
Cracking the C-Store Code: What We Learned About Retail Media Networks for Convenience Stores I had the opportunity to attend one of the most eye-opening conferences I’ve been to in a while. Thank you to Art Sebastian for putting together a stellar event and to our partners at Vroom, especially…
Roundel Budget Planning: A Smarter Path to Investment-Grade Media Roundel Budget Planning Just Got a Whole Lot Smarter If you're already planning ahead for 2026, and let's be honest, in retail media you probably are, DIGITS just delivered a webinar you’ll want to watch again and again. Hosted by Dave…
Key Takeaways from the Ascendant Network Conference in NYC At DIGITS, we don’t just watch retail media evolve, we’re part of the crew steering the ship. That’s why we were thrilled to join some of the industry’s brightest minds at the Ascendant Network Retail Media Conference in New York. This…
DIGITS Partners with Benny to Unlock New Retail Media Opportunities for SNAP Households At DIGITS, we’ve been “coolin’ up coupons” since the launch of Cartwheel at Target! That’s why we’re thrilled to announce our latest partnership with founder Rishi Ahuja and the team at Benny, an innovative platform helping 42…
How Regional Grocers Can Win Big in 2025 and Beyond If you’ve spent the last year in the retail media space, one thing is clear: the rules are changing fast, and the next frontier belongs to those ready to rethink digital grocery, unlock new revenue streams, and adapt to what’s…
Target Q4 2024 Earnings Recap & What It Means for 2025 Circle, Roundel & Retail Media Take Center Stage If there’s one thing we love at DIGITS, it’s decoding the Target earnings call. And this March 4th, Target delivered a clear signal: Target Circle, Roundel, and marketing innovations are driving…
DIGITS Launches the First-Ever Independent Convenience Store Retail Media Network (RMN) Retail media has transformed how brands connect with shoppers in grocery and big-box retail. Now, DIGITS is bringing that same power to convenience stores. In April 2025, we are going live with the DIGITS C-Store Retail Media Network (RMN),…
The retail and consumer goods industries are stepping into a new era with 8112 Universal Coupons If you’ve ever fumbled through a stack of paper coupons or battled outdated systems at checkout, there’s good news. The retail and consumer goods industries are stepping into a new era with 8112 Universal…
Amazon Shakes Up Retail Media with New Adtech Offering In a bold move to reshape the retail media landscape, Amazon is taking its ad business beyond its own platform and into the hands of other retailers. Announced at CES 2025, Amazon Retail Ad Service is a groundbreaking offering that allows…
2024 Year in Review and Preparing for 2025: A DIGITS Agency Perspective If you told me back in 2003, as I ordered Video Games to Target stores as a merchant, that in 2024 I’d still be in retail, but would be buying and selling ads on phones, I probably wouldn’t…
The Future of Retail Media: Lessons from 2024 As 2025 kicks off, it’s the perfect time to reflect on the transformative 2024 we’ve had in retail media. DIGITS Agency CEO, David Glaza, recently joined Retail Media Moguls for their year-end podcast special, The Future of Retail Media: Lessons from 2024. Hosted by Stuart…
DIGITS Agency's Strategies for Success at Target & Exclusive Look at Post-Black Friday Data. The holiday shopping season is in full swing, and Black Friday has once again provided valuable insights into consumer behavior and retail trends. At DIGITS, we recently hosted a webinar featuring Dave Glaza, Founder & CEO,…
Instacart Joins Ibotta Performance Network: A Game-Changer for CPG Promotions In a move that underscores the continued evolution of digital promotions, Instacart has officially partnered with the Ibotta Performance Network (IPN) to deliver enhanced savings opportunities for online shoppers. This strategic alliance is poised to revolutionize how brands connect with…
Empowering Regional Grocers: DIGITS Agency Partners with PubMatic to Revolutionize Retail Media Networks DIGITS is thrilled to announce an exciting partnership with PubMatic, leveraging its Convert platform to redefine the retail media landscape for regional grocers and convenience stores. This collaboration marks a significant milestone, enabling mid-size and regional retailers…
Target Q3 Earnings Recap: Challenges, Opportunities, and Takeaways Target’s Q3 2024 earnings call revealed a mixed bag of results, reflecting the evolving challenges and opportunities in today’s retail environment. While the Minneapolis-based retailer missed Wall Street’s revenue and earnings expectations, several bright spots, including the success of Circle Week and…
Brand Success in Retail Media: Top Takeaways from the Revenue Boost Podcast Hey everyone, I recently had the chance to sit down with Kerry Curran on Revenue Boost, where we dove into the exciting, ever-evolving world of brand success in retail media. It was a great conversation, and I shared some…
Key Takeaways from the Association for Coupons and Promotions Conference Recently, I had the opportunity to attend the Association for Coupons and Promotions Conference. I went into it with a bit of skepticism, wondering if there was anything new to learn after 12 years of experience in the coupon world.…
Vroom Delivery has teamed up with DIGITS Agency to launch a Retail Media Network In a groundbreaking move for the convenience retail industry, Vroom Delivery has teamed up with DIGITS Agency to launch a Retail Media Network (RMN), providing small- and medium-sized convenience retailers with access to advertising revenue historically…
Target Circle Week continues to grow in size and impact, becoming a vital part of Target's strategy to boost share and engagement ahead of the holiday season. Target Circle Week 2024 event saw a surge in both offers and customer participation, with Circle members enjoying exclusive deals on a wide…
DIGITS Recap: Key Themes and Takeaways from Groceryshop 2024 The DIGITS team had a front-row seat to Groceryshop 2024, and this year’s event certainly delivered fresh insights on the retail, grocery and eCommerce landscape. From the dominance of retail media discussions to the growing role of ad tech, here’s a…
Key Takeaways from the Ascendant Retail Media Network Bootcamp Conference Last week, I had the privilege of attending the Ascendant Retail Media Network (RMN) Bootcamp in Palo Alto, CA. This event brought together 120 attendees from RMNs, agencies, brands, and tech companies for an immersive experience full of networking, knowledge…
Get Ready for Groceryshop 2024 in Las Vegas: Key Tips & Highlights from the DIGITS Team Groceryshop 2024 is almost here, and we couldn’t be more excited! As we gear up for the biggest conference in the grocery retail industry, we recently sat down with the DIGITS team to chat…